Art & Design
00.Poster Card.png

Esurance Winter 2019

 

Objectives

  • Create a design system that would easily adapt to an Allstate rebranding

  • Redesign components to leverage Figma’s new auto layout feature

  • Redesign components to be more accessible

Contributions

  • Introduce toasts

  • Reduce and clarify button hierarchy 

  • Redesign text field, dropdown, date picker and text area to be more accessible

  • Create a new Global Color Palette

  • Create new drop shadow styles

  • Migrate to a new font

  • Expand typographic scale

  • Create additional typographic lockup components and rules

  • Simplify main navigation bar based of user research

 
Frame 35.png